Bristol ID Technologies, a leading custom card manufacturer, announced that it has acquired Cards by Dart, division of Senator Promotional Group USA, Inc., Dallas, TX.

“We are excited about the opportunities presented with this acquisition,” states CEO, Keith Yeates. “As demand for card products increases in the promotional products industry, we see Cards by Dart, s a perfect fit to our growth model. Our long-time experience in the card industry, ability to develop innovative solutions, and passion for outstanding service are a nice compliment to the excellent reputation Cards by Dart has established. In addition, recent capital investments will help us take our short production lead times to the promotional products industry.”

The acquisition of Cards by Dart, a well respected and award-winning card supplier in the promotional products industry, provides Bristol ID Technologies access to a broader base of customers and much increased visibility in the promotional products market.

Current customers of Cards by Dart will have access to Bristol ID’s complete product line, including customized cards (Teslin and PVC based) and accessories. They will also have access to Bristol ID’s educational resources.

Founded in 1965 and headed by Jeff Kogutt, Cards by Dart imprints high-quality short run plastic cards via foil stamping, thermal printing, litho printing, and screen printing. Cards by Dart, has been an operating business within Senator Promotional Group USA, Inc. a division of Senator GmbH & Co. KGaA, headquartered in Gross-Bieberau, Germany.